A better educated design client will value your creative services higher. Educate your clients about what design is, what goes into it, and why design matters!
These tidbits of wisdom will – quote by quote – reinforce important ideas about design
And by using quotes, in a subtle way, you boost your own credibility. Quotes from famous graphic designers, illustrators, web designers, or other creative people offer a second voice echoing your claims.
|Quote||Author *||Design Field||Tweet This|
|"Design is not just what it looks like and feels like. Design is how it works."||Steve Jobs||general design||Tweet this!|
|"Design is the intermediary between information and understanding."||Richard Grefé||general design||Tweet this!|
|"The ability to simplify means to eliminate the unnecessary so that the necessary may speak."||Hans Hofmann||general design||Tweet this!|
|"Simplicity, carried to an an extreme, becomes elegance."||Jon Franklin||general design||Tweet this!|
|"Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read."||Leo Burnett||advertising||Tweet this!|
|"A logo derives meaning from the quality of the thing it symbolizes, not the other way around."||Paul Rand||logo design||Tweet this!|
|"Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended."||Raymond Loewy||general design||Tweet this!|
|"A great trademark is appropriate, dynamic, distinctive, memorable and unique."||Primo Angeli||logo design||Tweet this!|
|"The most important part of design is finding all the issues to be resolved. The rest are details."||Soumeet Lanka||general design||Tweet this!|
|"Every great design begins with an even better story."||Lorinda Mamo||general design||Tweet this!|
|"What people want is the extra, the emotional bonus they get when they buy something they love."||Seth Godin||marketing||Tweet this!|
|"Practice safe design: Use a concept. "||Petrula Vrontikis||general design||Tweet this!|
|"The strongest logos tell simple stories."||Sol Sender||logo design||Tweet this!|
|"Everything should be made as simple as possible, but not simpler."||Albert Einstein||general design||Tweet this!|
|"Typography exists to honor content."||Robert Bringhurst||typography||Tweet this!|
|"An idea can turn to dust or magic, depending on the talent that rubs against it."||Bill Bernbach||creativity||Tweet this!|
|"Style is a way to say who you are without having to speak."||Rachel Zoe||fashion design||Tweet this!|
|"Nobody counts the number of ads you run; they just remember the impression you make."||Bill Bernbach||advertising||Tweet this!|
|"You can have an art experience in front of a Rembrandt… or in front of a piece of graphic design."||Stefan Sagmeister||general design||Tweet this!|
|"I strive for two things in design: simplicity and clarity. Great design is born of those two things."||Lindon Leader||general design||Tweet this!|
|"Designing a product is designing a relationship."||Steve Rogers||product design||Tweet this!|
|"Any activity becomes creative when the doer cares about doing it right or better."||John Updike||creativity||Tweet this!|
|"No design works unless it embodies ideas that are held common by the people for whom the object is intended."||Adrian Forty||general design||Tweet this!|
|"Only when the design fails does it draw attention to itself; when it succeeds, it’s invisible."||John D. Berry||general design||Tweet this!|
|"If it doesn’t sell, it isn’t creative."||David Ogilvy||creativity||Tweet this!|
|"Great things are not done by impulse, but a series of small things brought together."||Vincent Van Gogh||general design||Tweet this!|
|"Simplicity is not the goal. It is the by-product of a good idea and modest expectations."||Paul Rand||logo design||Tweet this!|
|"Good design is obvious. Great design is transparent."||Joe Soprano||general design||Tweet this!|
|"Bad design is like wearing a rumpled suit. It doesn't mean you're a bad person, but it may give people the wrong impression."||Unknown||general design||Tweet this!|
|"When you make something no one hates, no one loves it"||Tibor Kalman||general design||Tweet this!|
|"Design is thinking made visual."||Saul Bass||general design||Tweet this!|
|"Design is a plan for arranging elements in such a way as best to accomplish a particular purpose."||Charles Eames||general design||Tweet this!|
|"Design is as much an act of spacing as an act of marking."||Ellen Lupton||general design||Tweet this!|
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Any personal favorite quotes any design client should know about?
Email me or post your favorites in the comments below!