Archive | USP

How to Stand Out Even if You Offer Generic Design and Development Services

How to Stand Out, Even If You Do Vanilla Work

  It’s not just WHAT you sell, but HOW you sell it. DUDE Agency, Total Brandits, and WebsiteByTonight understand this. They produce things like banners/landing pages, business cards, and brochure sites – vanilla design and development. These guys stand out anyway. How do they do it? They differentiate themselves by HOW they sell (or delivers) their

Finding Your USP: 15 Unique Selling Proposition Examples.

Finding Your Unique Selling Proposition15 examples of unique selling propositions for freelance creativesWhat’s a USP anyway!?3 bonus examples Download eBook Now! Finding Your USP: 15 Unique Selling Proposition ExamplesPotential USP:s for Freelance Creatives By Tomas FranssonTomas is the founder of The Niche NotebookMay 14, 2018 Below are 15 types of USP:s listed that can be

Unique Selling Proposition Examples for Freelance Creatives

Finding Your USP: 15 Unique Selling Proposition Examples

Potential USP:s for Freelance Creatives Below are 15 types of USP:s listed that can be used by creative pros. Invent your own variant or mix two together in a way that only you can offer or be the first to claim – in your particular niche. Look at your strong sides, but remember, for a strong USP “different

USP for Freelance Creatives

USPs for Freelance Creatives

What Is a USP Anyway?! USP stands for “Unique Selling Proposition.” It’s a big idea, a truly unique promise that sets you apart. The textbook example is Domino Pizza’s USP: “Fresh hot pizza delivered to your door in 30 minutes or less… or it’s free”. The USP answers the question “Why buy from you?” It’s

To Specialize or Not to Specialize (As a Freelance Graphic Designer)

To Specialize or Not to Specialize?

Should you specialize as a freelancer? From a strictly business and marketing perspective, this is a no-brainer. If you’re looking to get ahead of the competition and make more money, your best bet is to specialize in a specific niche. (more…)