Catch Busy Art Directors’ Attention With an “Old School” Illustrated Paper Zine Most freelancers’ self-promos are quickly forgotten. Illustrator & artist Esther Pearl Watson wanted to make a save-worthy mail-out. This marketing stunt starts with Esther finding a teenager’s diary in a gas-station bathroom. Loosely based on that diary, she created “Unlovable”. An illustrated paper zine she mailed to art directors.